从中国进口的有利可图的产品肯定在那里,但是您需要确保做对了。这是前5个错误,以及如何避免它们
当前卖家在该平台上积极销售超过250万,亚马逊已成为领先的市场。在美国,亚马逊购物门户网站享有巨大的知名度,拥有超过1.5亿用户。亚马逊销售额的50%以上来自第三方卖家。最近的统计数据证明Amazon.com中有超过49%的高级销售商位于中国。
尽管最近的贸易紧张张力和劳动力成本上升,但中国仍然是亚马逊卖家的主要制造地点。尽管亚马逊卖家多年来一直从中国采购,但在中国供应商方面,他们面临许多beplay足球ios 下载挑战。关于如何采购和有效管理中国产品的产品质量,存在许多误解。
亚马逊卖家与中国供应商犯的大多数错误判断和错误可以追溯到沟通不良,准备不良和不明确要求。
这是亚马逊卖家从中国采购和避免措施避免的五个错误:beplay足球ios 下载
The first question Amazon sellers are faced with relates to the type of products that can be sourced from China. While there are many suppliers who offer a wide range of products, one of the top mistakes sellers make is to source the wrong product. Some products are not suitable for e-commerce, while some suppliers may not have experience in a particular product that you wish to sell.
Amazon sellers who are inexperienced should particularly avoid sourcing these types of products from China:
Complex products:亚马逊卖家犯的第一个错误之一是从中国采购复杂的产品。此类产品不适合电子商务的原因是,保持这种复杂产品的质量标准更加困难。这些可以包括高价值项目,例如手表,珠宝或消费电子产品。这些产品通常需要从不同的子供应商那里采购多种材料和零件。beplay足球ios 下载即使中国供应商来源所有零件,这些材料或零件从何处也可能存在有限或零透明度。当采购复杂产品和供应商可以误解产品规格,生产过程或产品的使用方式时,误beplay足球ios 下载差幅度更高。这些误解会导致成品质量差和不一致。
劳动密集型的产品(除非您在地面上有靴子来监视它们):奢侈品,鞋子,服装和手工产品是劳动密集型产品的一些示例。这些产品不仅具有更高的人工成本,而且质量问题的潜力也更高。使用自动化过程制造的产品往往更加一致,并且人为错误。鞋子上过多的胶水,服装中的未修剪线只是劳动密集型产品中产品质量不一致的一些例子。随着最低工资上升到每月348美元,较高的人工成本可能会消耗掉卖方的利润。
Counterfeit products:beplay足球ios 下载采购假冒产品可以转化为法律风险,更不用说海关官员和亚马逊本身的影响了。
要采取的步骤避免采购错误类型的产品:beplay足球ios 下载
Always research the customer base, the intended market, and the product. You should determine if the product is made using an automated process or if it is labor-intensive before sourcing it from a Chinese supplier. You can also consider a test order to evaluate how the product sells prior to making a decision. The Anti-Counterfeiting Alliance of Alibaba has resulted in shutting down 524 manufacturing locations while Amazon uses machine learning to remove counterfeits.
Once you decide the products you want to source from China, the next step is to find the right supplier for the goods. Most Amazon sellers turn to B2B marketplaces in China, such as阿里巴巴,,,,中国制造,,,,andGlobal Sources用于采购beplay足球ios 下载产品。
但是,冲动并急于与您在互联网搜索中找到的第一个供应商下订单是一个大错误。
Paying upfront for an order without first evaluating and vetting the supplier in China exposes your business to wide-ranging risks such as fraud, supplier bankruptcy, and poor quality of goods. Even Amazon sellers with budget constraints can still perform an informal background check to know more about the supplier before going ahead with the purchase order.
这里有一些措施可以确保you are sourcing from a genuine supplier:
See if it is possible to review the product sample before placing an order. Reviewing the product sample is a reliable way of verifying the supplier’s quality standards and production capabilities.
当亚马逊卖家得知中国的供应商不了解产品要求时,他们感到惊讶。销售商犯的最常见的错误之一是,如果他们的产品要求对他们来说是完全有意义的,那么他们将自动对中国供应商有意义,但通常情况并非如此。由于文化差异,语言障碍和对特定产品类别的缺乏经验 - 这些都可以纳入中国供应商或制造商未能理解规格的供应商或制造商。
与中国供应商遇到的常见误解有关:
标签和包装:Another common element that Chinese suppliers may not understand is the wording for labels, packaging, and instruction manuals.
Steps to take to avoid these common misunderstandings:
◦ Product requirements, such as dimensions and weight.
◦ Packaging specifications such as materials, labeling.
◦产品测试程序,例如安全性和功能测试。
◦检查设备要求,例如秤,量规或电气测试设备。
◦ Defect classification typically based on major, minor, or critical defects.
即使在质量控制方面没有正规培训的卖方也可以在知道其产品的质量和功能要求时创建清单。如果需要,如果您不确定标准和流程,也可以在质量控制专业人员的帮助下起草清单。
许多亚马逊卖家犯了一个普遍的错误,假设中国的供应商熟悉该平台。尽管亚马逊是美国最受欢迎的市场,并且在欧洲被广泛使用,但在中国,它的使用量不多,因为它偏爱当地销售场所,例如JD.com,TAOBAO或TMALL。即使是西方市场的常规出口商也不经常了解这些市场的法律要求。
As an Amazon seller, you will need to explain to your Chinese suppliers the platform-specific requirements, including FBA labels (亚马逊的实现),法律要求和窒息警告。
但是,确保供应商理解并符合生产过程中的要求可能很棘手。您可以探索的一些选项包括:
亚马逊准备服务预科中心检查and packages the product before it is shipped to Amazon. However, the downside is that these centers inspect the products after leaving the supplier’s facility, which means it can be too late to correct quality issues. You can try to find a prep service in China that can inspect and return defective products for rework.
由第三方公司进行的质量控制检查是验证符合质量标准的另一种方法。您可以考虑雇用检查人员,尽管这对于许多卖家来说可能会过高。
Particularly when you are starting out with your Amazon selling business, it is important to get the guidance and support from the right experts. Failing to do so can expose your business to serious risks, including fraud, product quality issues, and legal risks.
A中国采购代理beplay足球ios 下载is well-versed in all aspects of sourcing products from China for Amazon sellers and offers assistance throughout the process. Starting with selecting the right supplier, negotiating the best price, and shipping the order; even experienced sellers benefit by working with a reputed sourcing agent.
由于采购代理在beplay足球ios 下载中国设有办事处,不仅可以对制造商的设施进行目光检查,而且可以在与当地供应商建立牢固的关系时确保合理的交易。
The sourcing agent also conducts a factory audit and performs an objective assessment of the staff, equipment, processes, automation and management structure, as well as other factors such as social responsibility or sustainable sourcing.
他们进行质量控制检查,可能涉及
通过参与生产的每个步骤,采购代理可以帮助您与供应商之间的沟通线保持开放,同时确保您的订单保持正beplay足球ios 下载轨。他们还可以在误解或冲突的情况下实时实时弥补任何延误。这些代理商还可以帮助您找到更好的适合,以防您希望与中国供应商分开。
电子商务竞赛比以往任何时候都变得更加激烈。维持良好质量控制和原源产品的亚马逊卖家是避免负面评论并因此保持竞争优势的产品,并有可能在畅销书列表中获得一席之地。与正确的采购代理合作是实现亚马逊卖家目标的最佳beplay足球ios 下载方法之一。
beplay足球ios 下载beplay体育app官网地址采购盟友是一支由中国专家采购代理商组成的团队,自2006年以来帮助西方客户从低成本地区生产和采购产品。
For more on中国采购beplay足球ios 下载访问我们的网站或写信给我们info@sourcingallies.com。
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